#Template gap analysis how to

Their ideal would be to exceed whatвЂ™s mandated so they can attract and retain more talented and dedicated workers.

Your dream could be to regain control of the content creation process in order to reclaim your brand identity.ДЄnother example might be of a warehouse needing to meet certain safety regulations, but the production and human resource managers decide that they want to do more than meet them. Maybe you have an exceptional marketing team that outsources all its content, but after performing a content audit, you realize that your brand is no longer cohesive because itвЂ™s handled by a disparate group of freelancers.

Right now, the skyвЂ™s the limit, and you should dream big. Where would you like to be? WhatвЂ™s not happening that should be? DonвЂ™t worry yet about how youвЂ™ll get there. Once you have the big picture figured out and understand how your team or organization currently functions, you need to become idealistic. In fact, your gap analysis process should evaluate everything you currently do so you get the вЂњbig picture.вЂќ WhatвЂ™s most important at this stage is understanding the root of the problem, which is much easier to see once youвЂ™ve laid out all the contributing factors. A sales team with the same company visionвЂ“вЂ“becoming the best-loved company in the industryвЂ“вЂ“might examine the sales repsвЂ™ product pitch as well as sales growth, targets, and conversion rates. You might also look at qualitative information, like customer comments or feedback from your support reps on the current call process.Д®ven if youвЂ™re looking to analyze a more strategic area of your business, the process remains the same. If you wanted to find out what causes customer frustration, you might gather quantitative information, like your companyвЂ™s NPS score or the number of negative calls handled each week. To make sense of this information and visualize your current state, use a gap analysis toolвЂ“вЂ“a customer journey map, empathy map, service blueprint, or process flow. Is your product the problem or does your support team need more training on handling difficult calls? You wonвЂ™t know until you dig in, which will mean talking to the people involved, gathering data, and scrutinizing your KPIs. You need to discover where your organization currently is before you can make a plan for reaching your goals.ДЇor example, your company wants to become the most loved in your industry, but your customer support team reports that many calls and customer interactions end in frustration on the customersвЂ™ part. Analyze your current stateДЇirst, youвЂ™ll need to choose which area of your business you want to focus on and start with your current state. Regardless of your industry, youвЂ™ll be able to apply these tips across any discipline and meet your business goals.

#Template gap analysis how to

If youвЂ™re wondering how to do a gap analysis, follow these four simple steps. Rather than groping around in the dark, a gap analysis leads you through a detailed examination of where your organization is currently and where you want to be so you can act on facts, not assumptions, to reach your potential. You might have lots of guesses about whatвЂ™s going on, and your team might have different opinions on how to meet your objectives. How do you know what to trim, fix, expand, or change to get your business to the next level? You do a gap analysis, thatвЂ™s how.